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Department of Sport and Recreation
The remit for this site was to stand out from the crowd. The CEO of the Department wanted a unique look and feel, different from the template style corporate approach from other websites across Government. It was also important that the information was properly organised and the back end usability was easy to use to ensure any admin officer could maintain content without much training or support.
Our designers and information architects considered the core audience of the site and created an emotive look and feel, using language such as “Hi, how can we help” and large imagery of actions and events to emulate the spirit of the organisation heart.
The functionality in the back-end creates a seamless experience for the user. Pages dynamically create headlines buttons on the landing pages, so the user can quickly visually identify their area of interests. The site also features social integration and complex search and filtering of news and events.

