Online Advertising

Pay Per Click Advertising

'Pay Per Click' advertising is a form of online marketing that enables you to display unobtrusive advertisments on the results pages of search engines like Google, Yahoo and Bing.

Talk About Targeted!

The beauty of Pay Per Click is that your ads are only displayed with the search results page where someone has searched for the key terms you've chosen to represent your business, product or service. For example, someone searches for 'Awesome web design and online marketing agency in Darwin' and Voilà! Captovate's ad appears on the right hand side results column! This means that you are essentially only serving your advertisments to a highly targeted group of people who are already voluntarily searching for the product or service you are offering.

The Other Great Thing About Pay Per Click

As the name suggests, the other great thing about Pay Per Click is that you only pay...you guessed it...per click! that means that your ad can be displayed on search results pages any number of times, but you only pay for your advertising space every time somebody actually clicks on your ad through to your website. Now that's value for money no matter how you look at it.

Want to Get In On Pay Per Click?

Captovate will work with you to devise a basic or comprehensive pay per click campaign that will identify the best key words to target (the ones likely to deliver most return on investment to you), and get your ads displayed right in front of the noses of the people who are looking for them.

Facebook Advertising

Facebook Ads are a great way to create highly targeted promotions to get more fans, drive more traffic to your Page to website to make more sales.

At Captovate, we can easily create and manage advertisements to appear within the network leading to Facebook content you manage or to external websites, and select the audiences you want to target based on the demographic data users have provided. Targeting your ad means it's more successful and cost-effective as it's only being shown to users who are going to be more interested.